Experienced Full Stack Media Buyer – Performance Max Campaigns & Digital Advertising

Join arenaflex, a leading digital advertising agency, as a part-time Media Buyer to manage multiple client accounts, focusing on Performance Max campaigns and other digital advertising efforts.

About arenaflex

arenaflex is a dynamic and innovative digital advertising agency that helps businesses thrive in the ever-changing digital landscape. With a team of experts in digital marketing, we strive to deliver cutting-edge solutions that drive results for our clients. Our mission is to empower businesses to reach their full potential through strategic digital advertising campaigns.

Job Overview

We are seeking a detail-oriented and analytical Media Buyer to manage multiple client accounts, focusing on Performance Max campaigns and other digital advertising efforts. The ideal candidate will have experience in Google Ads, CallRail management, and programmatic ad platforms such as StackAdapt. This role requires a strategic thinker with excellent communication skills to effectively manage client relationships and drive successful advertising campaigns.

Responsibilities

* Manage various Performance Max campaigns with daily budgets ranging from $45 to $158.

• Conduct monthly and weekly client phone calls to present campaign performance and high-level reports.
• Review Google's recommendations and check recent conversions on a weekly basis.
• Vet and advise on client ideas, providing strategic input and optimization suggestions.
• Manage CallRail analytics for phone calls, ensuring accurate tracking and reporting.
• Optimize programmatic ad campaigns via StackAdapt, including CTV, video, banner, and retargeting ads with an annual budget of $150K.
• Collaborate with clients to measure ROAS and set up effective tracking methodologies.
• Propose future budgets based on current performance data and trends.

Qualifications

* Proven experience as a Media Buyer or in a similar digital advertising role.

• Proficiency in Google Ads, CallRail, and programmatic ad platforms like StackAdapt.
• Strong analytical skills to review campaign performance and make data-driven decisions.
• Excellent communication skills for client interactions and reporting.
• Ability to manage multiple accounts and prioritize tasks effectively.
• Familiarity with CRM systems and tracking methodologies a plus.

Work Schedule

* Part-time position requiring approximately 26-35 hours per month.

• Flexible schedule with some fixed weekly and monthly client meetings.

Compensation

* Competitive hourly rate based on experience.

About the Role

As a Media Buyer at arenaflex, you will have the opportunity to work with a diverse range of clients, each with unique goals and objectives. You will be responsible for managing multiple client accounts, analyzing campaign performance, and providing strategic input to drive successful advertising campaigns. If you are a strategic thinker with a passion for digital advertising and client management, we encourage you to apply.

Current Responsibilities

* Client 1 (DSC): Manage a Performance Max campaign with a budget of $45/day. Spend approximately 3.5 hours per month managing this account. Conduct one monthly phone call and present a high-level report for the previous month. Weekly, review Google's recommendations and check recent conversions.

• Client 2 (EZY): Manage two Performance Max campaigns with a total budget of $158/day. Spend approximately 5 hours per month managing this account. Conduct two monthly phone calls and present a high-level report for the previous month during one of the meetings. Weekly, review Google's recommendations and check recent conversions.
• Client 3 (STB): Manage two Performance Max campaigns with specific flight dates. One campaign targets soft email conversions and runs from April to the end of July. The second campaign runs from July to August and is very aggressive based on performance. Spend approximately 6 hours per month managing this account. Conduct one monthly phone call and present a high-level report for the previous month during one of the meetings. Weekly, review Google's recommendations and check recent conversions.
• Client 4 (HLA): Manage a search campaign with two ad groups and a total budget of $133/day. Spend approximately 5.5 hours per month managing this account. Conduct one monthly phone call and present a high-level report for the previous month during one of the meetings. Weekly, review Google's recommendations and check recent conversions.
• Client 5 (VNA): Manage monthly flights of Google Video ads and CTV commercials bought through StackAdapt. These are typically monthly flights with budgets of $1,500 per month per platform. Conduct a weekly phone call and present a high-level report for the previous month during one of the meetings. Weekly, review Google's recommendations.

Why Join arenaflex?

* Competitive hourly rate based on experience.

• Opportunity to work with a diverse range of clients and develop your skills in digital advertising.
• Collaborative and dynamic work environment with a team of experts in digital marketing.
• Flexible schedule with some fixed weekly and monthly client meetings.
• Opportunity to grow and develop your career in digital advertising.

How to Apply

If you are a strategic thinker with a passion for digital advertising and client management, we encourage you to apply. Please submit your resume and a cover letter outlining your experience and qualifications for the role. Apply for this job