Data Analyst
Gen3 Marketing is seeking a Data Analyst to support our delivery team by analyzing and interpreting placement performance data. This role integrates affiliate performance metrics, delivers strategic insights, and optimizes program effectiveness through comprehensive reporting.
The Work:
- Monitor daily program performance and maintain weekly placement trackers.
- Provide actionable insights on performance trends and anomalies.
- Integrate affiliate performance data into monthly and quarterly reports.
- Streamline and improve reporting processes for efficiency.
- Forecast program and placement performance across different timeframes.
- Ensure accurate data recording across relevant platforms (e.g., GA4, affiliate networks).
- Identify and escalate tracking issues while troubleshooting discrepancies.
- Train team members on third-party attribution tools and methodologies.
- Share industry trends to enhance program strategies.
- Collaborate with internal teams, clients, and providers to address reporting concerns.
- Strong analytical skills with experience in data interpretation and reporting.
- High level of proficiency in Excel
- Prior Affiliate experience, agency background is preferred
- Proficiency in Google Analytics, Ipsos, Adobe, and other attribution tools.
- Ability to communicate insights effectively to clients and team members.
- Detail-oriented with excellent time management skills.
- Proactive problem-solver who takes ownership of challenges.
- Hybrid work and remote work options are available outside of head office locations
- Flexible work hours
- Summer Fridays
- Insurance coverage with cost incentives
- Paid parental leave benefits
- Advancement opportunities
- Ongoing training and development opportunities
- Opportunities to travel
- 401K contribution matching plan after 6 months
- Company sponsored events