Director, Marketing Analytics & Insights, Tim Hortons, US
Ready to make your next big professional move? Join us on our journey to achieve our big dream of building the most loved restaurant brands in the world. Restaurant Brands International Inc. is one of the world's largest quick service restaurant companies with over $40 billion in annual system-wide sales and over 30,000 restaurants in more than 120 countries and territories. RBI owns four of the world's most prominent and iconic quick service restaurant brands TIM HORTONS®, BURGER KING®, POPEYES®, and FIREHOUSE SUBS®. These independently operated brands have been serving their respective guests, franchisees and communities for decades. Through its Restaurant Brands for Good framework, RBI is improving sustainable outcomes related to its food, the planet, and people and communities. RBI is committed to growing the TIM HORTONS®, BURGER KING®, POPEYES® and FIREHOUSE SUBS® brands by leveraging their respective core values, employee and franchisee relationships, and long track records of community support. Each brand benefits from the global scale and shared best practices that come from ownership by Restaurant Brands International Inc. The Director, Analytics & Insights, is responsible for leveraging analytics and insights to recommend actions that will enable strategic business decisions and solve complex business problems. In this role, you will drive analytical insights for unlocking greater business performance, and overall sales and traffic performance of the Tim Hortons Brand in the US, for both our established legacy markets and our new emerging markets. The position oversees a team of 4-5 and reports directly to the VP of Marketing. Role & Responsibilities Generate the business insights, guest insights, and industry insights that drive key business decisions with the objective of building profitable sales and traffic growth strategies Oversight for sales and traffic performance, through Category Analysis, Performance Analysis, Sales Planning and Pricing Monitor the effectiveness of national marketing programs and prepares post-program presentations highlighting key learnings and opportunities. Lead the analysis and presentation of sales performance by marketing activity, service channel and other relevant factors on a weekly and monthly basis to various teams across the business including the Marketing and Field Operations team Drive material impact on business performance through the analysis of general and specific trends, year-over-year sales, key regional and product mix difference across multiple data sources Execute in-depth analysis for long-term strategic projects including digital enhancements to operations equipment (i.e. menu boards, kiosks), revised restaurant formats, new market entry approach, etc. Act as a key strategic partner by providing strong critical-thinking and conceptual problem-solving skills; Comfortably debate complex issues, gain insights, interpret data and synthesize learnings. Qualifications 7+ years related professional experience Deep analytical expertise and a strong understanding of the QSR landscape Experience using tools such as SAP Business Objects or SQL queries to extract and manipulate data, and working with Data Visualization Software such as Tableau. Resilient and thriving in a fast-paced, high-pressure environment working on multiple projects simultaneously, with a sense of urgency and thoughtfulness. Strong organizational skills and high attention to detail. Proven people manager, comfortable leading a team through multiple competing priorities and while supporting strategic projects Strong collaboration, communication, and interpersonal and presentation skills; Comfortable speaking both to internal stakeholders as well as external stakeholders and franchisees Proficient in Microsoft Office applications including Word, Excel and PowerPoint Bachelors degree in Business, Economics Analytics business or a related field a plus #TimHortons Benefits at all of our global offices are focused on physical, mental and financial wellness. We offer unique and progressive benefits, including a comprehensive global paid parental leave program that supports employees as they expand their families, free telemedicine and mental wellness support. Restaurant Brands International and all of its affiliated companies (collectively, RBI) are equal opportunity and affirmative action employers that do not discriminate on the basis of race, national origin, religion, age, color, sex, sexual orientation, gender identity, disability, or veteran status, or any other characteristic protected by local, state, provincial or federal laws, rules, or regulations. RBI's policy applies to all terms and conditions of employment. Accommodation is available for applicants with disabilities upon request. Apply Job!