Sales Development Representative
Formic is on a mission to reshape American manufacturing by making automation accessible to every factory. As a Sales Development Representative, you will serve as the front line of pipeline generation, identifying and qualifying manufacturing prospects to drive sales conversations and company growth.
Responsibilities
- Identify and prospect target manufacturing accounts across SMB, mid-market, and enterprise segments
- Generate marketing qualified leads and schedule meetings for Account Executives
- Follow up on inbound interest from form submissions, webinars, trade shows, and campaigns
- Build outbound prospecting lists and execute multi-channel outreach via phone, email, and social platforms
- Monitor website engagement and identify high-intent prospects for proactive outreach
- Create and test outreach sequences to improve response and conversion rates
- Leverage tools including HubSpot, Salesforce, LinkedIn, and ZoomInfo to manage outreach and pipeline
- Collaborate closely with Sales and Marketing to align messaging and improve campaign effectiveness
- Maintain disciplined activity tracking and CRM hygiene
Skills
- 1–2 years of success in a structured outbound sales or business development environment
- Demonstrated ability to meet or exceed activity and pipeline KPIs
- Comfort communicating with Director, VP, and C-level stakeholders via phone and email
- Process-oriented mindset with strong attention to detail
- Ability to operate effectively in a fast-paced, high-growth environment
- Strong internal motivation and desire to build a long-term sales career
- Collaborative team player with a competitive drive
- Experience selling into industrial automation, manufacturing, or other B2B industrial environments
Benefits
- Equity in Formic: Participate in our stock option program and share in the success of a fast-growing start-up backed by leading global investors
- Competitive & Uncapped Commission Structure: Designed to reward performance and impact in commission-eligible roles
- Comprehensive Healthcare Coverage: Medical, dental, and vision insurance through Blue Cross Blue Shield and Unum, with 99% of employee premiums covered and 75% coverage for dependents, with optional buy-up plans available
- Additional Insurance Benefits: FSA and DCFSA, life insurance, short-term disability, and long-term disability through Unum, all 100% employer-paid
- Employee Assistance Program (EAP): Fully funded by Formic, offering support when you need it most
- Paid Parental Leave Program: Up to 12 weeks of paid parental leave
- Company-sponsored 401(k): Invest in your future with our company-facilitated retirement savings plan
- Home Office Stipend: A one-time allowance for fully remote and hybrid employees to support an at-home or on-the-road work setup
- Monthly Cell Phone Reimbursement: Monthly stipend toward personal phone and internet expenses
- Flexible Time Off: Take the time you need, when you need it, supported by our flexible PTO policy
Company Overview