Digital PR Specialist

Digital PR Specialist Growth Leads is a leading affiliate and lead generation company working within the iGaming and finance verticals. We build high-end websites with quality content that helps customers make an informed buying decision - driving relevant traffic through organic and paid search. About the role We are looking for a hands-on individual with a strong eye for identifying brand mention opportunities, and a natural ability to react creatively to industry news and trends. The Digital PR Specialist is part of the SEO department and is responsible for creating and delivering high-impact digital PR campaigns that drive visibility and authority for our websites. What you’ll do As a Digital PR Specialist, you will be responsible for the full execution of Digital PR campaigns: from ideation to turning data into clear and engaging infographics, and from writing articles and pitches to building long-term relationships with journalists. Ideation: independently come up with ideas for Digital PR campaigns while actively monitoring trends and opportunities. Data collection and analysis: from conducting and analyzing surveys to working with public data, you know exactly how to use the right data to create compelling and original stories. Media list building & outreach: use PR databases to identify relevant journalists and pitch your stories effectively. What we’re looking for At least 1 year of experience in a Digital PR or similar role. Good understanding of media outreach and journalist relations. Hands-on experience with SEO tools such as Ahrefs. Strong analytical mindset with the ability to interpret and work with data. Strong writing and communication skills in English. Ability to manage multiple campaigns at the same time. What we offer Flexibility: Remote working environment, or come join us at our office in Malta. Career advancement: Work alongside driven colleagues in a businesses on a strong upwards trajectory that rewards entrepreneurial and ambitious thinking Competitive compensation: We offer competitive compensation packages, with opportunities for performance-based incentives. Apply To This Job