Tour Sales Advisor
Transform bucket-list dreams into life-changing experiences.
At Frontiers North Adventures, we host guests in the remote community of Churchill, Manitoba, to dine beneath the northern lights, splash alongside beluga whales, and lock eyes with wild polar bears.
We are seeking a relationship-driven TOUR SALES ADVISOR to guide inbound inquiries through to confirmed tour bookings. This is a consultative inside sales role focused on connecting Fully Independent Traveller (FIT) guests with the right experiences, while upholding our commitment to exceptional service and sustainable tourism as a Certified B Corporation®.
WHAT YOU'LL DOConvert inbound interest into bookings
- Manage the full sales cycle from initial inquiry to confirmed booking
- Qualify guest needs, including travel goals, mobility considerations, and budget
- Conduct consistent follow-up through phone and email to support conversion
- Identify opportunities to enhance each booking through appropriate add-ons
- Recommend experiences that align with guest expectations and physical requirements
- Clearly communicate trip details, inclusions, and the realities of subarctic travel
- Address questions and concerns with professionalism and sound judgment
- Manage guest and booking information within the CRM system (Peak 15)
- Interpret availability and capacity to support booking decisions
- Provide clear and detailed handovers to fulfillment to ensure a seamless guest experience
- Work closely with internal teams to align sales with operational realities
- Stay current on product offerings, pricing, and marketing messaging
- Contribute to a team environment that values respect, inclusion, and shared success
- A relationship-driven communicator who builds trust quickly and enjoys guiding people through important purchase decisions
- A persistent and self-motivated individual who stays engaged through longer sales cycles and consistent follow-up
- A highly organized multitasker who can manage a high volume of inquiries without losing attention to detail
- A thoughtful and adaptable professional who can assess guest needs, set realistic expectations, and connect with a diverse, international audience.
- Post-secondary education in business, tourism and hospitality, or an acceptable combination of education and experience
- Certified Travel Counsellor (CTC) or Certified Travel Manager (CTM), or equivalent industry designation is an asset
- 3+ years’ experience in an inside sales role using consultative techniques to convert inbound leads into confirmed bookings in the tourism industry.
- Experience in high-volume lead nurturing, including managing consistent outbound follow-up calls and emails to prospective guests to drive conversion.
- Experience with Peak 15 or other tour operator or CRM software is an asset.
- Experience providing comprehensive sales handovers to fulfillment or operations teams to ensure a seamless guest transition after the sale is closed.
- Experience maintaining and expanding guest relationships to drive repeat business, referrals, and long-term brand loyalty.
- Effective written and verbal communication skills in English; proficiency in additional languages is an asset
- A valid passport and the ability to travel internationally is required.
- This position is based in Winnipeg, Manitoba at Frontiers North’s corporate office
- A hybrid remote work arrangement may be available for Winnipeg-based employees in accordance with company policy
- While Winnipeg-based employment is preferred, remote work from elsewhere in Canada may be considered, provided the individual is available to travel to Winnipeg and Churchill several times a year
- The base salary for this role is $54,000 to $66,000 for candidates based in Winnipeg, Manitoba, with adjustments for candidates located outside the province based on market conditions.
- In addition to base salary, this role offers a performance-based incentive program with earning potential of 20% to 23%. Incentives are driven by a combination of individual results, sales target achievement, and overall company performance, rewarding both personal contribution and team success.
- Be part of a purpose-driven organization committed to sustainability and responsible tourism
- Work with a collaborative team that values respect, inclusion, and shared success
- Play a key role in connecting guests from around the world to one of Canada’s most unique destinations
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