Remote YouTube Concept Tester & Growth Lab

TheSoul Group is a leading creator business platform positioned at the heart of the creator economy. Our original videos, animations, and editorial stories inspire audiences in 21 languages, across 60 platforms and 20 websites. Together with our network of 15,000 talented creators, we reach over 5 billion followers and generate more than 100 billion monthly views on social media. As a global powerhouse in digital media, we drive viral success for creators and brands worldwide through a wide range of services, leveraging our expertise in content distribution, localization, and social media management. We're the creators behind global phenomena such as 5-Minute Crafts and BrightSide, and we continue to expand our influence in the creator economy through strategic acquisitions like Mediacube and Underscore Talent. We're a dynamic, remote-first global team, fostering award-winning creativity, a no-red-tape approach, and great vibes! We're looking for a hungry, creative individual to join our team as a one-person content lab. If you love experimenting, moving fast, and seeing what resonates on YouTube, this role is for you. You'll take a concept, produce 2-3 test videos using any tools available — AI generators, CapCut, Premiere, After Effects, or whatever works — upload them, and analyze the results. Your goal: find what works and scale it.

Responsibilities

• Research & Trendspotting: Explore trending niches and content formats in the English-language YouTube market.
• Content Testing: Produce 2-3 test videos per niche, including scripts, visuals, and basic editing.
• Storytelling Execution: Apply hooks, narrative structure, pacing, and sound design to maximize engagement.
• Scaling Proven Concepts: Adapt successful templates to 10-30 new topics for horizontal growth.
• Performance Analysis: Track CTR, retention, and views to determine which concepts to scale or scrap.
• Collaboration: Work with our AI tooling team to integrate automated production workflows

Requirements

• Deep understanding of YouTube viewing habits and trending content.
• Knowledge of what makes a video go viral: hooks, drama, pacing, and storytelling.
• Ability to edit videos using at least one tool: CapCut, Premiere, or After Effects.
• Familiarity with AI tools is a plus (training provided).
• Speed, hunger, and a hustler mentality — experience and polish are secondary.
• Proficiency in English (all content is in English)

Benefits

• Format: Project-based, 1-month trial with potential extension.
• Competitive Salary: We respect the candidate's competence, so we discuss the salary individually and offer a truly competitive one, along with performance-based bonuses
• Flexible Work Options: Work from home, your favorite café, or anywhere that sparks your creativity. Enjoy the freedom with remote work options that fit your lifestyle.
• Creative Vibes and an International Team: 80% of our employees are creators working from 70+ countries, producing awesome content for billions of followers worldwide
• Talent Growth: Engage in transparent knowledge sharing within the company and our internal academy, offering 470+ courses—learn, teach, or both, and shape your path to expertise.
• TheSoul Approach: An ecosystem that fuels new ideas, promotes transparent task management, rewards employee's achievements, empowers flexible collaboration without time constraints or meetings— just action!

We appreciate your interest in our job opportunities and our company. Our team carefully evaluates each application to identify the most suitable candidates for the role. Due to the high volume of applications received, we may not be able to respond to every applicant. However, if your qualifications align with our requirements, we will contact you to discuss the next steps in the selection process.

• Flexible Engagement Structure: This opportunity is offered under an independent service-provider agreement, giving you the freedom to shape how you deliver your expertise. You define your own working methods, organise your schedule independently, and contribute your skills to clearly scoped projects. Compensation is agreed individually and reflects your experience, capabilities, and the value you bring to each engagement
• Location Freedom: You can deliver services from any suitable location that supports high-quality outcomes, whether that's your home office, a co-working space, or wherever you feel most productive and inspired. What matters most is the impact you create and the reliability of your delivery
• Global Network and Inspiring Projects: You'll collaborate with a diverse international network of professionals across 85+ countries, contributing to projects that reach vast audiences and help shape the future of digital content. This is an opportunity to work alongside talented specialists, exchange ideas, and be part of meaningful initiatives with real global reach
• Smooth Collaboration and Project Support: To enable efficient service delivery, we provide modern collaboration platforms, clear project coordination, and streamlined processes. This helps you focus your energy where it matters most, producing high-impact work and bringing creative solutions to life
• Make a Global Impact: Your expertise will contribute to initiatives that influence audiences worldwide. Join projects that push creative boundaries and help build the next generation of digital experiences.

We appreciate your interest in our job opportunities and our company. Our team carefully evaluates each application to identify the most suitable candidates for the role. Due to the high volume of applications received, we may not be able to respond to every applicant. However, if your qualifications align with our requirements, we will contact you to discuss the next steps in the selection process. Apply tot his job Apply To this Job