Demand Generation Manager
Demand generation manager
As demand generation manager you will be responsible for creating strategy, crafting programs and driving revenue. You will be an experienced inbound/outbound marketer with the ability to understand our target customer and find them where they live. Join our 100% remote distributed team. We are building a platform that we and others use as a foundation for robust mobile and web applications. Why our team?
We are a fully remote, closely knit and truly global team passionate about what we do. We are small enough that you can have a real impact and we possess deep technology and startup experience. Responsibilities
- Developing and executing short- and long-term multi-channel campaigns to drive leads and the sales pipeline
- Leading A/B testing strategies and execution across all channels
- Monitoring and optimizing campaigns and programs
- Developing customer personas and knowing their buying preferences
- Knowing the company’s brand and products inside and out
- Assisting in content development to target consumers throughout the customer lifecycle
- Identifying new markets and advertising tactics to encourage business growth
- Measuring and analyzing campaign and marketing success