Digital Associate Product Manager, Service to Armed Forces Applications

About the position The Digital Associate Product Manager is a key contributor to the product team, supporting the full product lifecycle—from design and development through release and ongoing enhancement. This role helps build new digital services and capabilities while continuously improving existing products. The Associate Product Manager partners closely with design, product, technical, and program teams to clarify business problems and opportunities, co-create user-centered digital solutions, and translate requirements into clear, well-structured user stories and documentation. This position will primarily support the following three Service to the Armed Forces (SAF) Salesforce Products: 1. Military Veteran Caregiver Network (MVCN) is an online community built in Salesforce that provides Military Caregivers with resources and chat/messaging forums to support one another through caregiving. MVCN is an established platform with a large audience and active membership. 2. A new Veterans and Active-Duty community network, a robust community dedicated to providing peer support for veterans and Active-Duty military. The platform unites veterans from all eras and locations, fostering mutual support, camaraderie, and an invaluable exchange of experiences. Services extend to those currently serving in the military, and to veterans who have completed their service, regardless of when they served. The network welcomes individuals from all branches of the military, recognizing the unique experiences and challenges faced by each. Services cater to all ranks, acknowledging the diverse backgrounds and perspectives within the military community. Additionally, support is extended to members of the National Guard and Reserves, ensuring inclusivity across all components of the military. 3. The Service to the Armed Forces Marketing Cloud, an email marketing platform to reach diverse audiences and automate email campaigns that promote key events, programs, and engagement opportunities. The work location for this position is 100% virtual/work from home from anywhere in the United States. This role will collaborate with a team working across North American time zone hours. Because the Red Cross is a disaster response organization, staff may be asked to be on 24-hour call during periods of major disasters, and to deploy annually for a period of 2 weeks to support disaster mission delivery in-person on a disaster relief operation.

Responsibilities

• Converts business strategy into product design and functionality; ensures alignment between technical and business units on the strategy and solution proposals to achieve business outcomes
• Facilitates discovery of core problems and business outcomes to be achieved, including documenting user process flows and user stories
• Analyzes business and user needs and identifies potential opportunities, challenges, and risks during product design
• Supports the organization of user stories into epics, phases, and functions.
• Manages current and backlogged user stories in collaboration with technical and business product team members
• Collects product analytics and feedback from business, workforce, and client stakeholders for incorporation into ongoing product development
• Serves as a product advisor and guide to new business stakeholders, providing training and demos as needed
• Ensures business units are prepared for, and engaged in, User Acceptance Testing. Supports the development and execution of QA and UAT test cases by QA and UAT testers, providing feedback on expected product design and functionality.
• Anticipates UX/UI and accessibility needs and collaborates with design resources as needed
• Monitors performance metrics and reviews system change requests to ensure product health and minimize business disruption
• Writes product communications and training for end users, including knowledge base articles and release notes
• Develop and maintain current knowledge of tech stack capabilities to support effective product design and refinement of business/program requirements

Requirements

• Bachelor’s Degree
• 7 years of experience required
• 0 years of supervisory experience required
• Experience working with diverse communities of end users and business stakeholders
• Experience with product design and development processes
• Experience with Agile development frameworks
• Proficient use of Microsoft applications (i.e., Outlook, Project, Visio, Excel, PowerPoint), Jira, and design tools, including Mural and Lucidchart
• Ability to coordinate tasks and deadlines across concurrent projects
• Independent and self-motivated with excellent communication skills
• Excellent interpersonal and communication skills
• Experience working with internal customers, management, and outside vendors
• Experience managing expectations and emerging issues
• Experience consolidating technical and business information for leadership presentations and reporting

Nice-to-haves

• Strong digital produc

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