Content Coordinator

Oldcastle APG, a leading provider of outdoor living solutions in North America, is seeking a Content Coordinator for their outdoor products portfolio. This role is responsible for providing organization, process optimization, and assistance with photoshoots, ensuring efficient management of content creation and workflow.

Responsibilities

• Review and assess Workfront photo and video requests
• Assign projects based on workload in collaboration with Head of Team and convert to Projects
• Support Content Team in developing comprehensive video storyboards and production plans
• Work closely with Design and Photography Teams to maintain proper tagging systems within Bynder (DAM)
• Work closely with Social Media and Video Team to maintain proper tagging systems within Ikonic or Frame.io and Vimeo
• Ensure efficient organization and searchability of video & photo library based on product requirements and maintain up-to-date asset metadata and classifications within library system
• Stand up and maintain an automated system for receiving and organizing photo submissions from across the country, create and document workflows for the submission review process
• Collaborate with Brand and Design to outline and implement standardized criteria for evaluating photo submissions and potential shoot locations
• Review incoming photo submissions against quality standards, brand guidelines, and technical requirements, and working with Brand and Head of Content
• Coordinate with photographers, location owners, and internal teams to schedule and manage photo shoots
• Maintain a digital database of approved locations, submissions, and completed shoots
• Track submission status and provide regular updates to stakeholders
• Manage relationships with property owners, contractors, sales team and obtain necessary permissions for shoots
• Collaborate with social media team to produce compelling content for organic social media campaigns across multiple brands. This includes capturing content on and offsite. And creating content within tools like: Adobe Express, Canva, CapCut
• Support content calendar management, ensuring alignment with brand campaigns and seasonal initiatives
• Maintain a user-friendly scheduling system for the photo studio, ensuring efficient use of studio time and resources – calendar view on Workfront
• Assist with setting up photo shoots, including product staging, lighting setup, and equipment preparation
• Coordinate studio schedules between photographers, creative team members, and other stakeholders
• Coordinating communications with CGI and rendering partners
• Day-to-days comms, sending files, passing through reviews and maintaining timelines to keep projects on schedule

Skills

• Bachelor's degree in Marketing, Communications, Digital Media, or related field (or equivalent experience)
• Strong organizational skills and detail-oriented mindset
• Basic understanding of digital file management and photo organization
• Excellent written and verbal communication skills
• Ability to learn new software platforms quickly
• Strong problem-solving skills and eagerness to develop processes
• Self-motivated with ability to work both independently and as part of a team
• Basic computer proficiency including Microsoft Office or Google Workspace
• Basic photography knowledge or interest
• Basic social media knowledge or interest: including content capture and creation
• Experience with any project management or digital asset management tools
• Familiarity with creative workflows
• Interest in video production and storytelling
• Experience using metadata or tagging systems (like those used in social media)

Benefits

• Bonus Opportunity
• 401(k) plan / group retirement savings program
• Short-term and long-term disability benefits
• Life Insurance
• Health, Dental and Vision Insurance
• Paid Time Off
• Paid Holidays
• Highly competitive base pay
• Comprehensive medical, dental and disability benefits programs
• Group retirement savings program
• Health and wellness programs
• An inclusive culture that values opportunity for growth, development, and internal promotion

Company Overview