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Field Marketing Manager, West (Remote)

100% Remote Full-time Open now

Who You Are We are seeking a strategic Field Marketing Manager to lead our marketing initiatives across the Western region of the United States. This role will be pivotal in establishing and growing our brand presence, driving client engagement, and supporting sales efforts throughout TOLA, West Coast/PAC NW and Mountain regions. You are a highly organized and dependable marketing professional who brings structure, clarity, and intention to everything you do. From strategy to execution, you lead with proactive planning and clear communication, ensuring every initiative is executed with care and precision. You balance creativity with operational excellence, thrive in fast-moving environments, and understand the value of consistency and accountability in building trust across teams. You're comfortable handling both the strategic and administrative aspects of marketing, and you contribute creative ideas, and present well-researched plans. About The Role The Field Marketing Manager will lead and manage Myriad360's field marketing programs across the Western region, developing and executing strategies to increase market penetration, strengthen partner relationships, and elevate brand awareness. You will own programs in the West while also supporting select national initiatives. You'll work closely with the Director, National Field Marketing, a true player-coach who's invested in your growth and success through hands-on collaboration and real-time feedback. We obsess over details because our clients notice them. This role blends strategic collaboration, creative problem-solving, strong relationship management, and data-driven decision making, ensuring every program is well-planned, well-communicated, and executed well. Travel required up to 50% across the Western Region. Must be based in the United States and in the following states: TX, UT, CO, AZ, CA, and NV. Other responsibilities include: Field & Event Marketing

  • Plan, manage, and execute regional programs including client events, conferences, and sponsorships aligned with growth and revenue goals.
  • Partner with Sales, Partner Marketing, and BDRs to ensure successful outreach, attendance, and follow-up.
  • Oversee all logistics — from venue sourcing and vendor coordination to communications and on-site execution.
  • Track and report on event metrics, ROI, and pipeline influence. National Program Support
  • Maintain and communicate the national Field Marketing calendar.
  • Support logistics, sponsorship deliverables, and partner coordination for company-wide initiatives.
  • Manage budgets, vendor invoicing, and ROI reporting with accuracy and timeliness.
  • Build reports and presentations for leadership and partner reviews. Partner & Sponsorship Marketing
  • Collaborate with Partner Marketing to align sponsorship goals, manage MDF funding, and ensure deliverables are met.
  • Support co-branded and joint partner activations across the Western region. Digital Collaboration
  • Work with the Digital Marketing team to ensure event assets — landing pages, graphics, and emails — align with brand and campaign goals.
  • Leverage HubSpot and AI tools (e.g., ChatGPT) to optimize content, workflows, and process efficiency. Process & Program Excellence
  • Uphold Myriad's gold standard of execution, ensuring every detail is thoughtfully managed.
  • Identify and implement workflow improvements to increase efficiency and scalability.
  • Serve as a trusted liaison between Marketing, Sales, and external partners.
  • Maintain flexibility to support occasional events outside standard business hours in a trust-based, flexible environment.
  • Complete ongoing security awareness training and comply with company policies to the requirements section.
  • Identify and escalate security risks to the appropriate Executive Leadership Team member and actively contribute to remediation efforts.
  • Other duties as assigned. Desired skills and experience:
  • 5+ years of experience in Field Marketing, Event Marketing, or Partner Marketing (tech/VAR ecosystem a plus)
  • Proven success managing end-to-end event logistics and regional marketing programs
  • Proficiency in Excel (reporting, budgets, attendee tracking) and PowerPoint (presentations and recaps)
  • Strong understanding of event logistics, budget tracking, and ROI measurement
  • Ability to thrive in a fast-paced, high-growth environment where priorities shift
  • Natural collaborative ability, able to work closely with sales and partners
  • Familiarity with Salesforce, Trello, HubSpot, event management platforms, or similar tools (a plus) A Little About Us Our mission is to challenge and enable our employees to achieve great things. We live and breathe our core values:
  • We Before Me: We demonstrate empathy through our actions and solicit diverse voices and opinions. We put ourselves in each other's shoes, readily admit our mistakes, and generously share our time and knowledge.
  • Dare To Be Great: We are big-picture thinkers who focus on solutions to problems

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