[Remote] Sr, GTM Strategist

Note: The job is a remote job and is open to candidates in USA. Adobe is a company focused on changing the world through digital experiences. They are seeking a Senior IGTM Strategist to inspect all aspects of their go-to-market approach, develop insights through data analysis, and collaborate with sales teams to improve sales performance and strategy execution.

Responsibilities

• Inspecting all aspects of our GTM approach
• Developing insights and recommendations through data analysis, interlocking with the field and product organizations, market research, design thinking, employee interviews, and other techniques
• Partnering with sales teams to understand areas of improvement for the go-to-market strategy and its execution
• Working cross-functionally to create systems, processes, and programs that improve sales performance through go-to-market effectiveness and reduce friction for customers and internal teams
• Structuring recommendations, serving as a partner to senior decision makers in product and sales, and driving recommendations through to their conclusions
• Contributing to unifying various SAAS and Enterprise GTM models across Adobe and collaborating with people across Adobe, including Sales, Pre-Sales Marketing, Product, Professional Services, and Sales Operations
• Helping scale the IGTM team by improving methodologies and leading engagements and business initiatives

Skills

• 5+ years of enterprise marketing or SaaS experience in Strategy, Sales Operations, Product, Consulting, or Pre-Sales
• Market & Product Knowledge – Passion for digital experiences and/or cloud technology. Deeply understands either Adobe's Experience Cloud or Creative Cloud and competitive cloud-based experience stacks
• GTM Experience – Intimate understanding of a SaaS customer lifecycle, of sales cycles, and of the key ingredients that drive sales success
• Problem Solving – Outstanding problem solving and analytical skills including talent for conducting research, analyzing data, developing hypotheses, and crafting effective recommendations focused on the biggest opportunities. Possess high degree of intellectual curiosity and ability to absorb new concepts quickly
• Workstream Ownership – Independently coordinating with teams across the business to identify what is needed to successfully complete a workstream, then driving work to completion and ensuring successful hand-offs, education, and measurement
• Collaboration & Communication – Strong interpersonal skills with ability to work effectively cross-functionally and with people at all levels. Ability to communicate complex ideas effectively verbally and in writing
• Project Management - Ability to prioritize and balance priorities in a dynamic and constantly evolving work environment
• MBA or equivalent advanced degree
• Experience creating GTM strategies along with a practical understanding of the technologies and tactics necessary for execution
• Technology sales experience
• Experience in management consulting

Benefits

• Short-term incentives are in the form of sales commission plans
• Short-term incentives are in the form of the Annual Incentive Plan (AIP)
• Certain roles may be eligible for long-term incentives in the form of a new hire equity award

Company Overview

• Adobe is a software company that provides its users with digital marketing and media solutions. It was founded in 1982, and is headquartered in San Jose, California, USA, with a workforce of 10001+ employees. Its website is http://www.adobe.com.

Company H1B Sponsorship

• Adobe has a track record of offering H1B sponsorships, with 1160 in 2025, 1217 in 2024, 750 in 2023, 878 in 2022, 742 in 2021, 477 in 2020. Please note that this does not guarantee sponsorship for this specific role.

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