Director, Physician Market Insights

Be the new Director, Physician Market Insights In a biotech company bonding to discover, design and develop innovative peptide-based medicines Currently, we are looking for a new Director, Physician Market Insights, who will be critical in shaping and executing the company’s insights agenda for upcoming launches in rare diseases, obesity and metabolic health. If this sounds like you, and you are ready to take on a broad area of responsibilities with an independent attitude, you are a match for us. The ideal candidate will have expertise in comprehensive landscape analyses on market trends, competitive dynamics, and emerging opportunities, with emphasis on the U.S. market. The role can be located anywhere in the U.S but preferred Pennsylvania, New Jersey, New York corridor.

Responsibilities

Strategic Insights and Market Analysis

• Drive Physician market insights agenda: Scope, lead, and deliver cross-functional projects across core insights functions, including market research, forecasting support, competitive intelligence, data and analytics for physician demographic.
• Conduct comprehensive landscape analyses on market trends, competitive dynamics, and emerging opportunities, with emphasis on the U.S. market.
• Lead qualitative and quantitative research, exploring buying processes, patient journeys, segmentation studies, perceptual mapping, messaging platforms, and pricing sensitivity.
• Conduct primary and secondary research, including payer research and demand studies, to support accurate forecasting and evaluate pipeline performance.

Cross-Functional and Regional Collaboration

• Collaborate with Product Development, Commercial, and R&D teams to integrate insights into strategic marketing and go-to-market plans. Ensure alignment across Zealand Pharma external partnerships.
• Facilitate alignment meetings with regional teams to adapt insights for local market relevance and ensure shared information across the organization in a compliant manner.

Stakeholder Engagement and Thought Leadership

• Present strategic insights to executive leadership focusing on market entry strategies, product positioning, and competitive analysis.
• Serve as a strategic thought partner to marketing and commercial teams, emphasizing the voice of the customer in decision-making.

Innovation and Continuous Improvement

• Identify opportunities to enhance the insights process using advanced analytics tools and digital methodologies, including AI/ML.
• Recommend and implement new data sources, technologies, and analytical methods to improve insights capabilities. Examples may include AI-driven database repositories and virtual moderation using AI.

Compliance and Communication

• Ensure all research activities comply with industry and corporate guidelines related to compliance and standards.
• Deliver clear, concise, and actionable presentations and reports to the Zealand team.
• Deliver high quality ad hoc analyses to leadership that offer clear recommendations in support of brand strategy
• Proactively provide actionable insights to key stakeholders for both short term resource allocation decision and long-term strategy development.

Candidate profile

• Bachelor’s degree in Business, Marketing, Economics, or a related field; an advanced degree (MBA, Master’s, or PhD) is preferred.
• Minimum of 8- 10 years of experience in market research, insights, or strategic planning, with a focus on the pharmaceutical, or biotechnology industry.
• Strong expertise in market research methodologies, data analysis, and competitive intelligence.
• Strong understanding of the US market but with a global mindset working across cultures and geographies
• Proven track record of delivering strategic insights that have driven business growth and informed high-level decision-making.
• Excellent communication and presentation skills, with the ability to convey complex information to diverse audiences, including senior executives. Must be highly proficient in Excel and Powerpoint.
• Excels in a fast-paced, dynamic environment and manages multiple priorities effectively.
• Experienced in navigating ambiguous situations and adept at providing clarity to stakeholders through a combination of previous experience and business acumen.
• Ability to travel domestically and internationally as needed (approx. 20%)

Bonding to innovate Our employees are fundamental to our success, and we continue to be able to attract and retain peoplOur employees are fundamental to our success, and we continue to be able to attract and retain people with vast experience and talent. We have a unique culture, characterized by excellent teamwork and strong engagement across the organization. Making bonds is at the core of everything we do. From discovering and developing the best new peptide drugs for patients, to engaging with our partners or connecting with each other. We bond as a result of our entrepreneurial culture where our people are encouraged to pursue their ideas and turn them into reality. We are curious about each other’s knowledge and expertise. We bond through curiosity and playfulness as a team, allowing ourselves to challenge common thinking and drive future innovation. Zealand Pharma is a place where everyone is heard and contributes to the success, we all want to experience. The Zealand Pharma DNA builds on four values: (1) We are bold, (2) We empower people, (3) We work as one team, and (4) We can be trusted. Let’s bond and be bold We offer a combined compensation package which includes a base salary, pension, bonus, and a possibility to join our employee share program. We care about our employees’ well-being and offer health insurance, use of massage, fitness, and a range of social clubs and activities To find out more about working at Zealand, visit https://www.zealandpharma.com/careers/zealand-as-a-workplace/ Interested? Please apply as soon as possible. The applications will be reviewed as they come in. About Zealand Pharma A/S Zealand Pharma A/S (Nasdaq: ZEAL) is a biotechnology company focused on the discovery and development of peptide-based medicines. More than 10 drug candidates invented by Zealand Pharma have advanced into clinical development, of which two have reached the market and three candidates are in late-stage development. The company has development partnerships with a number of pharma companies as well as commercial partnerships for its marketed products. Zealand Pharma was founded in 1998 and is headquartered in Copenhagen, Denmark, with a presence in the U.S. For more information about Zealand Pharma’s business and activities, please visit www.zealandpharma.com. Apply tot his job Apply To this Job