Brand Communication Associate (Website Administrator)

About the position Space Coast Credit Union (SCCU), the 3rd largest credit union in Florida, is looking for a Full Time Brand Communication Associate to join our ONESCCU team in either our Melbourne Headquarters or Miramar Operations Center! SCCU has been in business for over 70 years, has over 8 billion dollars in assets and WE ARE GROWING! Our Members are our top priority and we stand behind our Brand Promise: Honest People, Trusted Products, Time Valued. We offer a rich benefits package and career advancement opportunities.

Responsibilities

• Manages SCCU website utilizing prior experience in website redesign.
• Utilizes basic knowledge of HTML.
• Will employ experience with Google Search Console, Google Analytics 4 (GA4), and Google Tag Manager.
• Proficient in Search Engine Optimization (SEO) and Search Engine Marketing (SEM).
• Support Brand lead by creating compelling brand narratives, messaging frameworks, and content plans that resonate with our target audience.
• Initiate and execute the production of marketing materials pertaining to Website content; such as social media content, print collateral, digital assets, and videos.
• Collaborate with cross-functional teams to ensure brand consistency across all touchpoints, including marketing campaigns, digital platforms, and customer communications.
• Monitor market trends, consumer insights, and competitor activities to inform brand strategy and messaging.
• Analyze and report on the performance of brand communication initiatives, using data to optimize strategies and campaigns.
• Develops and delivers direct mail, e-mail, and online communications and campaigns that target existing and prospective members to promote products and services for acquisition, cross-selling, and retention.
• Tracks results of direct marketing efforts and reports results to various stakeholders within the credit union.
• Develops and implements member communications that include, but are not limited to: regulatory notices, brochures/branch materials, and other member notifications.
• Provides support for all marketing activities/projects as needed.

Requirements

• 1-4 years prior experience in marketing required or a combination of marketing, advertising, PR and copywriting with experience in social media and/or websites preferred.
• Basic knowledge of HTML.
• Experience with Google Search Console, Google Analytics 4 (GA4), and Google Tag Manager.
• Proficient in Search Engine Optimization (SEO) and Search Engine Marketing (SEM).
• Preferred experience with Marketing Automation Platforms such as HubSpot, Marketo, Hatch, etc.
• Preferred experience with CRM Systems and their Integration with Marketing Activities.
• Preferred experience with Kentico CMS and website redesign.
• Expertise in digital marketing channels, social media platforms, and content creation.
• Excellent written and verbal communication skills, with attention to detail.
• Good understanding of data and ability to translate them to insights.
• Creative mindset and storytelling skills, with the ability to craft compelling brand assets.
• Bilingual English/Spanish preferred but not required.

Nice-to-haves

• Experience with Marketing Automation Platforms such as HubSpot, Marketo, Hatch, etc.
• Experience with CRM Systems and their Integration with Marketing Activities.
• Experience with Kentico CMS and website redesign.
• Bilingual English/Spanish preferred but not required.

Benefits

• ONESCCU annual bonus available.
• Work From Home Hybrid schedule available - Work From Home up to 3 days a week!
• Medical, Dental & Vision Insurance.
• HSA (Health Savings Account) with SCCU matching contribution.
• SCCU Paid Long Term and Short Term Disability coverage.
• SCCU Paid Term Life Insurance.
• Employee Assistance Program (EAP).
• Paid Time Off.
• 401(K) Pre-Tax Savings Plan with SCCU match- 100% of the first 5% of employee contributions.
• Tuition Reimbursement Program.
• Loan Discounts - Mortgage, 2nd Mortgage, Auto, Motorcycle, Boat etc. / GAP coverage at half price.
• Fixed low rate credit card- 5.99%, if approved.
• FREE Identify Theft Protection!
• No fee SCCU accounts.

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