Remote Crm Specialist jobs – Tampa, Florida – Full‑Time, HubSpot & Salesforce Focus, $70k‑$90k Salary, Mid‑Level Lifecycle Marketing Expert

TITLE: Remote Crm Specialist jobs – Tampa, Florida – Full‑Time, HubSpot & Salesforce Focus, $70k‑$90k Salary, Mid‑Level Lifecycle Marketing Expert ---

Who we are

We’re a midsized B2B SaaS company that grew from a garage prototype to a $45 million ARR business in just five years. Based in Denver, we now run a fully distributed team, but our core product‑development hub sits in Tampa, Florida. We’ve built a reputation for turning raw data into actionable customer journeys—think of us as a concierge for enterprise marketers who need to see every step of a buyer’s path, from first click to renewal.

Why this role exists now

Last quarter we launched a new

customer‑success portal

that doubled the number of self‑service tickets, and our forecasting model showed a

20 % YoY increase in upsell potential

if we could tighten the hand‑off between sales, onboarding, and retention. To capture that upside, we need a dedicated CRM specialist who can stitch together our disparate data sources, automate lifecycle campaigns, and keep the pipeline clean. In short, we’re at a point where the “quick‑fixes” we used in early growth won’t cut it—structured, scalable processes are the new priority.

What you’ll do (day‑to‑day)

-

Own the end‑to‑end lifecycle

for the 500 k+ contacts in our database, designing nurture tracks that move prospects from MQL to SQL with an average conversion lift of 12 %. -

Maintain data hygiene

across HubSpot, Salesforce, and Marketo, running weekly deduplication jobs that keep error rates under 0.5 % and meet our SLA of two business days for any data‑issue ticket. -

Build and optimize automated workflows

in HubSpot and Salesforce Marketing Cloud, using

Zapier

and

Fivetran

to pull enrichment data from Clearbit, Segment, and internal APIs. -

Collaborate with the sales ops team

(5‑person squad) to align field‑sales forecasts with marketing‑qualified leads, updating dashboards in

Tableau

and

Google Data Studio

each sprint. -

Analyze campaign performance

with

Google Analytics 4

,

Mixpanel

, and

Intercom

, delivering weekly reports that surface funnel bottlenecks and recommend A/B test ideas. -

Mentor junior analysts

(2‑person cohort) on best practices for list segmentation, scoring models, and GDPR compliance, ensuring we stay audit‑ready for quarterly reviews. -

Serve as the escalation point

for any CRM‑related incidents, slashing mean‑time‑to‑resolution from 5 hours to under 2 hours by tightening our internal

Asana

ticket workflow.

Who you’ll work with

-

Product Marketing Lead (remote, based in Austin)

– you’ll co‑author the go‑to‑market playbook for each feature release. -

Head of Sales Ops (in Tampa, Florida)

– daily stand‑ups to sync forecast numbers, pipeline health, and territory assignments. -

Customer Success Manager (remote, Miami)

– you’ll design post‑sale nurture streams that push renewal rates from 78 % to 85 % within a year. -

Data Engineering Squad (3 engineers, split across Tampa, Florida and New York)

– they’ll help you set up ETL pipelines in

Snowflake

and keep the data lake tidy.

Tools you’ll master (you’ll see at least 8 in your first month)

1. HubSpot CRM & Marketing Hub 2. Salesforce Sales Cloud & Marketing Cloud 3. Marketo Engagement Platform 4. Zapier & Make (formerly Integromat) for workflow automation 5. Fivetran for data integration 6. Tableau & Google Data Studio for reporting 7. Intercom for conversational marketing 8. Google Analytics 4 & Mixpanel 9. Asana for project tracking 10. Slack (we’ve even got a #crm‑wins channel)

How we measure success

-

Pipeline health:

Keep the Marketing‑Qualified Lead (MQL) to Sales‑Qualified Lead (SQL) conversion rate at ≥ 12 % each quarter. -

Data quality:

Maintain a duplicate‑record rate under 0.5 % and resolve 95 % of inbound data tickets within our 2‑day SLA. -

Automation ROI:

Deliver a minimum $200k incremental pipeline contribution from automated nurture streams within the first 12 months. -

Team enablement:

Conduct at least two knowledge‑sharing sessions per quarter that lift junior analyst productivity by 15 % (measured via ticket‑closure velocity).

Your background

-

3‑5 years

of hands‑on experience managing a CRM ecosystem for a B2B SaaS or tech‑enabled service. - Proven track record of

designing lifecycle campaigns

that produce measurable lift (≥ 10 % conversion improvement). -

HubSpot Marketing Hub Certification

and/or

Salesforce Administrator (ADM 201)

credential preferred. - Comfortable writing

SQL

queries for data extraction, and fluent in data‑visualisation tools (Tableau, Looker, or Power BI). - Strong grasp of

GDPR, CCPA, and CAN‑SPAM

compliance standards; you should be able to audit a contact list in under an hour. - Excellent written communication – you’ll need to craft both technical SOPs and concise stakeholder emails.

What we offer

-

Salary:

$70,000–$90,000 USD, based on experience, plus quarterly performance bonuses (up to 15 %). -

Benefits:

100 % employer‑paid health, dental, and vision; a $1,000 annual home‑office stipend; flexible PTO (minimum 15 days). -

Growth:

A clear ladder from Specialist → Senior Specialist → CRM Lead → Head of Lifecycle Marketing, with budget for conferences (e.g., HubSpot INBOUND, Dreamforce). -

Culture:

Weekly “virtual coffee” chats where team members bring a pet, a book, or a favorite meme. Our remote‑first policy means you can work from anywhere, but we meet in Tampa, Florida twice a year for a three‑day retreat that includes a hike in the Rockies.

A human moment

> “I still remember the first time we turned a leaky funnel into a steady stream—it felt like fixing a faucet and watching the whole house fill,” says Maya, our Lead Customer Success Manager. “Jonathan (our CRM Specialist) mapped the exact point where prospects were dropping off, set up a simple nurture loop, and by the next month we saw a 14 % lift in closed‑won deals. It reminded me that behind every data point is a person, and the right automation can actually make their lives easier.”

How to apply

1. Send a concise cover letter (no more than 300 words) describing a specific lifecycle campaign you built that increased conversion by at least 10 %. 2. Attach a résumé that highlights your CRM certifications and any measurable ROI you’ve delivered. 3. Include a short (max 2 minutes) video or audio clip walking us through a dashboard you’re proud of—feel free to use your phone; we value authenticity over polish.

Next steps

-

Week 1:

Review of applications and shortlisting. -

Week 2:

One‑hour technical interview with our Head of Sales Ops (includes a live data‑cleaning exercise in HubSpot). -

Week 3:

Culture interview with the product marketing lead and a 30‑minute “coffee chat” with Maya, our CS Manager, to discuss cross‑functional collaboration. -

Week 4:

Final interview with the CEO (short, 20‑minute vision alignment). If you’re a CRM‑savvy marketer who enjoys turning messy data into purposeful customer journeys, and you’re ready to make a tangible impact on a $45 M business that’s still hungry for growth, we’d love to hear from you.

Location, again:

While the role is fully remote, we’re headquartered in Tampa, Florida and love to keep a close connection to the local tech community. Expect occasional meet‑ups in Tampa, Florida for team‑building, knowledge sharing, and a few rounds of local craft beer. We’re excited to see how you’ll help us close the gap between a lead and a loyal customer—one well‑engineered workflow at a time. Apply tot his job Apply To this Job